Ecommerce Web Manager Marketing- Retail Leicester (United Kingdom,Leicestershire)


Ecommerce Commercial Web Manager Opportunity Are you an exceptional online marketer and leader? Can you deliver my clients ecommerce commercial plan by supporting the brand marketing messages set by the company and manage all associated websites? If the answer is yes then this could be the role for you Accountabilities- To champion web development initiatives which are in line with the brand marketing strategies and company objectives- To identify and implement strategies that will deliver against company and web operational growth targets To manage and review associated websites to ensure that the brand identity is maintained- To project manage and prioritise web development initiatives to ensure the customer proposition stays ahead of the competition- To provide leadership and direction for the team members- To enhance the overall appeal of the organisation& x0092s website to ensure a continuous migration of customers to our website- To manage the content of the website and ensure the key trends are easily identifiable- To manage the key website projects including the Html programme and search engines- To manage the content of the website on a day-to-day basis and ensure that all content (copy and imagery) published on the website is grammatically accurate and reinforces the luxury positioning of the brand- To manage the creative and innovative graphic concepts designs artwork for use on the web in a timely manner- To carry out in-depth campaign effectiveness analysis on a regular basis through web trends and sales force- To manage all areas of communication in order to reach our consumers including Blogs Twitter and Facebook- To manage the creation development and the design look and feel of the website banners and blogs- To keep abreast of current market place trends and competitors in order to make commercial comparisons where necessary- To manage third agency relationships where required in order to stimulate their highest quality strategic thinking creative output exceptional excellence and ensuring quality standards Person Specification An exceptional online marketer with a proven track record for increasing sales and traffic to a corporate brand website- Good commercial awareness- A competent decision-maker with the ability to develop own and build a strategic on-line sales plan- Marketing experience in a brand led business A creative flair with an ability to demonstrate attention to detail- Strong written and verbal communication skills- A Strong track-record of managing and developing a team- Good organisational skills with an ability to prioritise and multi-task- An ability to take initiative and implement new ideas- Excellent communication skills with an ability to listen and articulate effectively- A motivated committed and flexible approach to work- A professional attitude and approach to work- Reliable trustworthy and honest- An ability to generate ideas about maximising the potential of the business and developing new customers